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New Study Claims That The HDTV Market Will Reach 255 Million Households in 2013
By Dale Cripps
Founder & Co-Publisher
Posted on July 29, 2008
Category: Global & Worldview
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Austin, TX (July 29, 2008) - The latest IMS Research study claims that 255 million TV households worldwide will be watching HDTV by the end of 2013, including video households viewing only pre-recorded non-broadcast programs. IMS Research also expects the Blu-ray Disc market to experience strong growth during the next five years, particularly as Blu-ray Disc drives in new PCs become more common, reaching a forecast $46 billion in revenues in 2013.

Shane Walker, research analyst and author of the study, states, "DTH continues to be the leading platform for HDTV service uptake due to its rapid transition from analog to digital households and increased HD content availability. HD DTH households are forecast to grow on average at 27.5% annually, reaching 97 million households at the end of 2013. The most significant service uptake is expected prior to 2010, after which time the HDTV household growth rate is expected to fall below 30% annually." Walker adds, "Approximately 62% of the worldwide cable households are located in the Asia Pacific region. Because of this, the slow conversion from analog to digital cable TV service in the Asia Pacific region is significantly skewing the worldwide forecast for HD cable households."

In addition to analysis of operator and broadcaster HDTV offerings in six major regions and 19 markets, this study provides forecasts through 2013 for HDTV households on all platforms as well as shipments and revenues for HD STBs, HD DVRs, blue-laser devices (CE and PC), and HDTV sets by resolution.

IMS Research is a supplier of market research and consultancy services on a wide range of global electronics markets. The company is supported by headquarters in Wellingborough, UK and offices in Austin, Texas and Shanghai, China. IMS Research regularly publishes detailed research on consumer electronics and digital TV markets, among others. www.imsresearch.com

Posted by Dale Cripps, July 29, 2008 10:12 AM

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About Dale Cripps

Dale Cripps is a professional journalist who has focused two thirds of his career on the subject of high-definition television. Upon completing his education in business and service in the military he formed Cripps and Associates, South Pasadena, California, in 1964, which operated as a market-development company for aerospace services. In 1983 he turned to television and began what has become a 20 year campaign to pioneer HDTV. For fifteen of those years he published the well-regarded HDTV Newsletter (an international monthly written for television professionals). During much of this same time he also served as the HDTV-Technical Editor for "Widescreen Review Magazine." On November 16, 1998 he launched the Internet distributed HDTV Magazine, which remains the only consumer publication devoted exclusively to high-definition television. In April of 2002 he co-founded with Tedson Meyers of Coudert Bros, the High-definition Television Association of America, which is presently based in Washington DC. Cripps is the president of this organization. Mr. Cripps is a charter member of the Academy of Digital Television Pioneers and honored by that organization with the DTV Press Leadership Award of 2002. He makes his home in Oregon.